WWF – The Product Launch Simulation
The one-of-its-kind Product Launch Simulation Contest – IPER’s WWF Market Wrestling is conducted where students of management courses showcase their business model simulation and marketing skills. Products categories are assigned like – Carwash Shampoo, Dairy Product (Ghee), Hand Sanitizers and Bicycles, judged by experienced Professionals from the Corporate Industry viz. Samsung Electronics, Mahindra Financial Services, Brittania Industries, Asian Paints, Amul, Vadilal and Bike Studios.
A Product Launch Simulation is an ideal practice for learning the nuances of Sales, Marketing, product manufacturing and its market placement for students of Management Courses. This Event at IPER has entered 16th Season. The Event itself has carved its own niche at IPER Campus amongst the students and Alumni who rate this event highly as a learning tool.
The MBA students demonstrate and showcase their product and plans via presentation. Also, the detailed market plans included – Market Analysis, Product Variant, Sales Plan, Costing, Retail Plan, etc.
This competition develops and enhances the management acumen and skills of the students and encourage critical thinking. The objective of organizing WWF Market Wrestling – The Product Launch Simulation Contest at IPER is to balance and establish a connection between the Education and Corporate world. Our guests/ experts also mentor the students to keep them at par with the real-world scenarios.